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    So you'd like to go freelance? Nice. Starting your freelance business is a great way to build something that carries your mark, allows you to do the work you love doing and make you truly independent. However, the process for getting started can feel daunting—what setup do you need to go solo? How do you stand out in the crowd? How do you build a solid portfolio that helps you land dream assignments? And even after your business goes live, how do you manage assignments, price your work, get paid and create a sustainable freelance workflow that doesn’t burn you out?

    Leap Now is going to help you make it happen—to not only learn how to properly plan and launch your freelance business, but make sure it thrives, too.

    I’m Martina Flor, I run a studio in lettering and custom type in Berlin and I’m my own boss.

    I’ve been freelancing since 2010 and have created art for hundreds of clients around the world. I’ve also launched a line of products, earned prizes, published books and started an online academy (this one). I currently generate a full-time income exclusively by doing things I enjoy. 

    While running my freelance business (with successes and failures), and helping others launch their freelance career, I’ve learned a lot about what works and what doesn’t. Having been my own boss for the past ten years, I’ve come to realise that thriving in your art is just as important as succeeding in your business, and that both are possible.

    Starting your own freelance business can transform not only the work you do but also, the way you shape your life.


    Across the course of 8 weeks, you’ll setup the basis for your freelance business, launch it and learn how to maintain a successful practice. This is what the course is about in a nutshell:

    WEEK 1–4

    Setting up all the necessary things to get your business up and running.

    WEEK 5

    Launching your practice and announcing to the world you’re there. Exciting!

    WEEK 6–8

    Learning how to lead your business in a professional and sustainable manner.


    Virtual doors re-opening beginning of 2021. 

    Sign up today to access the exclusive EARLY BIRD price.

      I’m glad to have had Martina as my mentor during my Adobe Creative Residency. She helped me clarify my goals, kindly answered questions, and think up business strategies. If you are looking for someone who is a creative professional in business, Martina is the one!”

      AIKO FUKADA Illustrator & Mixed Media Artist

      "I think it is an absolutely essential course for anyone who wants to put themselves out there. Other than being engaging and providing useful tips & tricks for any starter, I think Martinas story is truly admirable and inspirational."

      ALIZ H. ARTETA Textiles & Surface Pattern Designer


      Leap Now is designed for people with talent who want to go solo, thrive at what they do and have their work be impactful.

      You’ve found that thing you’re great at and that you love doing. You want to do things your way, but don’t know where to start. Or maybe you’ve already started, but things are not running as nicely as you’d like. Your freelance business has been waiting for a chance, and this is the year you’re going to make it a reality. Leap Now is the course to guide you step-by-step through the process of launching your freelance business.


      Tearing down biases and working on building a successful mindset.

      Setting up the basics to get started with your business.

      Acquire tools to gain control over your time and finances.

      Shape and build a portfolio that attracts great clients and dream assignments. 

      Present yourself and create a personal brand that makes you stand out in the crowd.

      Tell the world that you’re here in a way they won't forget.

      Plan ways to generate passive income and make your business truly independent.

      Learn strategies to find potential clients and start conversations. 

      Explore social media platforms and optimise your results

      Get to know market budget standards and Learn strategies to price projects.

      Receiving feedback, client communication, invoicing and getting paid. 

      Learn techniques to improve your work, charge more and make your practice sustainable.


      Leap Now was built with the aspiring freelancer in mind. If you want to launch your freelance practice and you’re looking for help with each step along the way, this is the course for you.

      ☞ Work at your own pace

      There are ten stages with over 60 video lessons, taking you from basic setup to post-launch success.

      ☞ Clear action items

      to keep you working towards your goals, motivating you to move forward, launch your business and build a freelancer workflow.

      ☞ Actionable workbook

      that will keep you on track giving you one space to layout your freelancing plan.

      ☞ Facebook community

      Exclusive access to discuss coursework and exchange ideas with your fellow classmates and other freelancers.

      ☞ Live Q&A's with Martina

      to give you the opportunity to ask questions and get advice.

      Thanks so much, Martina, for mentoring our Creative Residents for the past 4 years. Your knowledge and industry expertise helped them to achieve many of their goals and your advice and guidance is so valuable to them! I think every creative should get a mentor / coach and reach out for the career they want to have. Martina is definitely the one to work with!”

      FRANKZISKA PARSCHAU • Community Relations Manager | Adobe 

      This is a very insightful class that I would recommend creatives of all levels who what to step out on their own to take.

      CHRISTINE KISTNER Illustrator & Animator


      Virtual doors re-opening beginning of 2021. 

      Sign up today to access the exclusive EARLY BIRD price.

        Right now. The course has a proposed schedule of 8 weeks, but you can take the course at your own pace.

        You’ll have lifetime access to the course and upcoming updates.

        We are happy to issue refunds within the first 30 days.

        Leap Now is a course that walks you through the process of planing, launching and optimising your freelance business, so the list is pretty extensive. Highlights include: organising your work, editing your portfolio, creating your personal brand, reaching out to clients, promotion, pricing, launch strategies, and more!

        The concept for Leap Now is to really guide you to a place where you have the mind set and the necessary setup to launch your freelance business and do the work you’re great at. So, although I can’t guarantee anyone’s success, that is absolutely the intended outcome!

        Access to a computer, an email account, a talent, an open mind and the resolution to make it happen!

        The curriculum of this course is designed to make the launch of your freelance practice happen. For this reason, the course content is dripped, which means that new content will be unlocked every week. It's done this way, because it has proven to be an effective method to keep the focus on every stage of the process, without fast-forwarding. Once unlocked, you'll have lifetime access to the entire course, and you can go back to it whenever you want.

        If you need help with something related to the course, please contact [email protected]. Thanks!

        Yes. On the checkout page under the "Billing Information" section, switch from the Credit Card tab to the PayPal tab. Choose your country and click "Enroll in Course" to be directed to the PayPal checkout.

        Say hello to the next chapter in your professional life: a freelance practice where you’re the boss.
        Leap Now is a multi-week actionable course created for illustrators, designers, lettering artists and people with talent like you, who are looking for a place to finally make their freelance business happen. All the things that art school didn’t teach you and more. 

        If you want a refund, we offer a 100% guarantee for this course. If you find that it hasn’t met your expectations, contact us and we’ll issue a refund.



        Virtual doors re-opening beginning of 2021. 

        Sign up today to access the exclusive EARLY BIRD price.